دانلود کتاب Marketing

Name: Marketing
Availability: InStock
Author: Dhruv Grewal
ISBN: 1260087719,9781260087710

by Dhruv Grewal, Michael Levy

عنوان فارسی: بازار یابی
سال: 2018
ویرایش: 7
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 662
شابک: 1260087719,9781260087710
نوع فایل: EPUB دانلود نرم افزار مطالعه
حجم: 126.16 مگابایت

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جزییات کتاب

M: MARKETING is the newest Principles of Marketing textbook on the market, and was created with students and professors needs in mind. The content is the same as in the hard bound Grewal/Levy 1/e, except that a few of the chapters are combined. Students receive a cost-effective, easy to read text complete with study resources (both print and online) to help them review for tests and apply chapter concepts. Professors receive a text that contains all the pertinent information we know they cover in Principles of Marketing - yet in a more condensed format that is easier for students to cover. It also contains gradable online assignments for instructors to assign. MARKETING also includes comprehensive teaching support and online supplements.