دانلود کتاب The competitive destination : a sustainable tourism perspective

This book is primarily intended to provide destination managers with an overall understanding of the complex and multifaceted factors that affect destination competitiveness. Following an introductory chapter, chapter 2 reviews the literature on competition and sustainable tourism. Chapter 3 is the key chapter in the book, presenting and describing a basic model of destination competitiveness. The succeeding chapters discuss the key components of this framework, namely: the global macroenvironment (chapter 4); the competitive micro environment (chapter 5); core resources and attractors (chapter 6); supporting factors and resources (chapter 7); destination policy, planning and development (chapter 8); destination management (chapter 9); and qualifying and amplifying determinants (chapter 10). Chapter 11 intends to assist managers in translating the concepts and theory of the framework into practice. The book has a subject index. Read more... Preface; Acknowledgements; Foreword; 1 The Evolving Nature of Competition and Sustainability; 2 Conceptual and Theoretical Perspectives; 3 A Model of Destination Competitiveness; 4 The Macroenvironment: Global Forces Shaping World Tourism Competitive (micro)environment Global (macro)environment Global (macro)environment; 5 The Competitive (Micro)environment: the Destination and the Tourism System Competitive (micro)environment Global (macro)environment; 6 Core Resources and Attractors: the Essence of Destination Appeal Competitive (micro)environment Global (macro)environment