دانلود کتاب Selling: Building Partnerships, 8th Edition

Name: Selling: Building Partnerships, 8th Edition
Availability: InStock
Author: Stephen Castleberry
ISBN: 0073530018, 9780073530017

by Stephen Castleberry

عنوان فارسی: فروش: ایجاد همکاری، نسخه 8
ناشر: McGraw-Hill/Irwin
سال: 2010
ویرایش: 8
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 579-579
شابک: 0073530018, 9780073530017
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 16.00 مگابایت

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Selling: Building Partnerships, 8e remains the most innovative textbook in the Selling course area today with its unique role plays and partnering skills which are critical skills for all business people. The authors emphasize throughout the text the need for salespeople to be flexible--to adapt their strategies to customer needs, buyer social styles, and relationship needs and strategies. This is followed by a complete discussion of how effective selling and career growth are achieved through planning and continual learning. This market-leading text has been updated to continue its relevance in the Selling market today just as it was twenty years ago.

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