دانلود کتاب Service Quality: Research Perspectives

Name: Service Quality: Research Perspectives
Availability: InStock
Author: Benjamin Schneider
ISBN: 076192146X, 9780761921462

by Benjamin Schneider

عنوان فارسی: کیفیت خدمات: منظرهای پژوهشی
ناشر: SAGE Publications, Inc
سال: 2003
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 200
شابک: 076192146X, 9780761921462
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 1.00 مگابایت

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The last three decades have seen a dramatic increase in the attention businesses devote to their quality of service. Scholars and researchers in a number of disciplines, including marketing, human resources I/O psychology, sociology, and consumer behavior, have all made substantial contributions to understanding what service is, how service and service delivery quality are experienced by customers, and the role of employees and their organizations in service delivery. Service Quality: Research Perspectives presents a comprehensive overview and analysis of the field and its research, including its growth, emerging trends, and debates

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