انتشارات Harvard Business Publishing
Comcast Corporation
Sunil Gupta, Henry W. McGee, Felix Oberholzer-Gee, Margaret Rodriguez, 2016
Why Should Anyone Be Led by You?
Robert Goffee, Gareth Jones; Gareth Jones, 2006
Blue Ocean Strategy: From Theory to Practice
W. Chan Kim, Renée Mauborgne, 2005
Yellowtail Marine, Inc.
Kenneth J. Hatten, 1976, 1989
Ben & Jerry’s: Preserving Mission and Brand within Unilever
James Austin, James Quinn, 2005;2007
Innovation As Usual
Paddy Miller, Thomas Wedell-Wedellsborg, 2013
8 Things We Hate About IT
Susan Cramm, 2010
Wal*Mart Stores, Inc.
Stephen P. Bradley, Pankaj Ghemawat, 2002
Walmart Update, 2019
David B. Yoffie, Daniel Fisher, 2019
Creating Competitive Advantage
Pankaj Ghemawat, Jan W. Rivkin, 2006, 1998
Robert Mondavi and The Wine Industry
Michael A. Roberto, 2005, 2002
Alphabet Eyes New Frontiers
Juan Alcacer, Raffaella Sadun, Olivia Hull, Kerry Herman, 2016
